Explore Aomori

A Hidden Gem of Northern Japan

Aomori, located in the northernmost part of Honshu, is a prefecture rich in natural beauty, cultural heritage, and exquisite cuisine. From vibrant seasonal festivals to breathtaking landscapes, Aomori offers a unique travel experience for those looking to explore Japan beyond the major cities.

※This page contains promotions.


Best Food in Aomori: Local Dishes You Must Try

Aomori is renowned for its fresh seafood, apples, and regional delicacies that showcase its agricultural richness.

  • Aomori Apples: The prefecture is Japan’s largest apple producer, famous for its sweet and juicy varieties.
  • Hotate (Scallops): Freshly caught from Mutsu Bay, these scallops are a local specialty, best enjoyed grilled or as sashimi.
  • Ichigo-ni: A traditional seafood soup made with sea urchin and abalone, originating from the Hachinohe region.
  • Senbei Jiru: A hearty miso-based hotpot with rice crackers, vegetables, and meat, a staple comfort dish in Aomori.
  • Miso-Curry-Milk Ramen: A unique fusion ramen found in Aomori City, combining bold flavors for a delicious experience.


Aomori Festivals & Events: Seasonal Highlights

Aomori hosts some of Japan’s most spectacular seasonal festivals, attracting visitors from all over the world.

  • Nebuta Festival (August): One of Japan’s most famous festivals, featuring massive illuminated floats, energetic dancers, and traditional music.
  • Hachinohe Sansha Taisai (August): A grand procession of traditional floats and performances, recognized as an Important Intangible Cultural Asset.
  • Hirosaki Cherry Blossom Festival (April-May): Enjoy stunning cherry blossoms at Hirosaki Castle, one of Japan’s top sakura viewing spots.
  • Aomori Snow Festival (February): Experience breathtaking snow sculptures, light displays, and winter activities.
  • Hakkoda Ice Monster Viewing (Winter): Witness the spectacular frozen trees, known as "snow monsters," on Mount Hakkoda.


Top Outdoor Activities in Aomori: Things to Do Year-Round

Aomori is an outdoor enthusiast’s paradise, offering incredible nature experiences in every season.

  • Hiking & Nature Trails: Explore the untouched beauty of Oirase Gorge and Shirakami Sanchi, a UNESCO World Heritage Site.
  • Skiing & Snowboarding: Enjoy powder snow at Hakkoda Ski Resort, perfect for winter sports lovers.
  • Hot Springs Retreat: Relax in Sukayu Onsen, known for its historic large communal bath.
  • Lake Towada Cruise: Take a scenic boat tour of Lake Towada, surrounded by stunning seasonal landscapes.
  • Tanesashi Coast: A breathtaking coastline perfect for hiking and photography.


Best Places to Visit in Aomori: Must-See Attractions

Aomori is home to some of Japan’s most scenic and historic landmarks.

  • Hirosaki Castle: A stunning Edo-period castle, best known for its cherry blossoms in spring and foliage in autumn.
  • Oirase Gorge: A picturesque river valley with waterfalls, lush forests, and hiking trails.
  • Shirakami Sanchi: A vast, untouched beech forest designated as a UNESCO World Heritage Site.
  • Sannai-Maruyama Site: One of Japan’s largest Jomon period archaeological sites, offering a glimpse into ancient Japanese civilization.
  • A-Factory: A modern market near Aomori Station where you can taste local apple cider and gourmet products.


Public Transportation in Aomori: Getting Around Easily

Despite its rural charm, Aomori offers convenient transportation options for travelers.

  • JR Tohoku Shinkansen: Connects Aomori to Tokyo in just over 3 hours.
  • Aomori City Bus & Nebutan-go Loop Bus: Ideal for visiting central attractions.
  • Aoimori Railway: Links major stops between Aomori City and Hachinohe.
  • Ferries to Hokkaido: Take a scenic ferry ride to Hakodate, Hokkaido.
  • Car Rental: Recommended for exploring remote areas like Shirakami Sanchi and the Towada-Hachimantai region.


Best Hotels in Aomori: Where to Stay

Aomori offers a mix of luxury hotels, traditional ryokan, and budget-friendly accommodations.

  • Budget-Friendly Stays: Comfortable and affordable options like APA Hotel Aomori Station.
  • Onsen Resorts: Enjoy hot spring retreats at Sukayu Onsen Ryokan or Asamushi Onsen.

  • Luxury Hotels: Stay at Hotel JAL City Aomori for comfort and convenience.

  • Traditional Ryokan: Experience Japanese hospitality at Hoshino Resorts Oirase Keiryu Hotel.


Aomori’s Cultural Heritage: Discover Unique Traditions

Aomori blends rich history with deep-rooted cultural practices.

  • Nebuta Culture: Learn about the history of the Nebuta Festival at the Nebuta Museum Wa Rasse.
  • Tsugaru Shamisen: Enjoy performances of this traditional three-stringed instrument, famous in the Tsugaru region.
  • Shinto Shrines & Temples: Visit Iwakiyama Shrine, one of Tohoku’s most important spiritual sites.
  • Local Handicrafts: Explore Aomori’s traditional crafts like Tsugaru lacquerware and Koginzashi embroidery.


Best Souvenirs from Aomori: What to Buy

Take home some of Aomori’s unique and delicious local products.

  • Aomori Apples & Apple Cider: Fresh apples and apple-based treats are popular souvenirs.
  • Nebuta Festival Goods: Lantern replicas and festival-themed accessories.
  • Tsugaru Lacquerware: Beautiful handcrafted tableware made with traditional techniques.
  • Scallop & Seafood Snacks: Packaged seafood from Aomori’s rich coastal waters.
  • Shirakami Beech Products: Eco-friendly goods made from locally sourced beechwood.


Plan Your Aomori Trip Today!

Aomori is an unmissable destination in Japan, offering a perfect blend of natural beauty, cultural heritage, seasonal events, and culinary excellence. Whether you're looking for adventure, relaxation, or a deep dive into Japan’s traditions, Aomori promises a travel experience like no other!

For more inspiration, check out our Japan travel guides and start planning your journey to Aomori today!